The goal of Why We Believe is to provide a place where members of The Church of Jesus Christ of Latter-Day Saints can share their testimonies online. We strongly encourage you to post a link to your testimony on all of your social media profiles: Facebook, MySpace, Twitter, Blogger, etc.
The idea came from the 2009 LDS Education Conference held in Boston. Clayton Christensen, a highly-respected Harvard Business School professor, and David Neeleman, founder and CEO of Jet Blue, spoke to a group of approximately 600 LDS single adults about innovative ways to share the gospel of Jesus Christ.
After the presentations, groups of participants brainstormed and drafted innovative ideas for sharing the gospel. All participants then voted on the ideas they liked most. The idea for Why We Believe came from that poster session.
An excellent summary of the Education Conference, including videos of the keynote speakers, can be found here.
